Wednesday, January 31, 2007

Internet Video Ads Like Doritos' Super Bowl Contest Entries Score Website Traffic

Summary: Low budget promotional videos like those featured in Doritos' Super Bowl contest produce unprecedented search engine rankings and Website traffic when uploaded to top video sites like Jumpcut, Yahoo video and YouTube.

San Diego, CA 92128 – January 31, 2007 – The online video revolution continues to attract businesses looking for inexpensive streams of qualified Website traffic.

Many more business owners could jump on the bandwagon following the upcoming Super Bowl broadcast when Doritos announces the winner of its user-generated video competition, "Crash the Super Bowl." Visitors voted for five finalists in recent weeks and Doritos will reveal the results February 4 when it airs the winning spot during the big game.

"Any business can create winning videos and reap the same benefits," claims Rocket Helstrom, co-founder of Traffic Geyser, an online service for companies using video and Web 2.0 elements to promote their products and services. "The technology has become so affordable and simple--you can even create video without a camera and generate Website traffic and search rankings."

Once the realm of stupid-people tricks and music video spoofs, sites like Grouper, Google video and even MySpace are beginning to feature more infomercials and promotional spots uploaded by Internet marketers and Web entrepreneurs.

Helstrom adds, "The buzz is spreading among business people, especially when they learn they can make a video with just an audio track and some images then upload it to 30 or more top video sites with a click. Internet video empowers the little guy just as much as the big guy."

Doritos' promotional partner, Yahoo, received more than 1,000 entries through Jumpcut.com, the video site it acquired last year. While each of the five final videos is very creative and humorous, businesses can also capture audiences with informative messages, guidance or expert insights to their problems.

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